Every practice knows the pattern. The engagement is signed, and then a second process begins: an email asking for ID, a reminder a week later, a form that never comes back, a Direct Debit mandate that takes three attempts. Work cannot start, the file sits open, and someone on your team owns the job of nagging a client who has already said yes.
None of that is a client problem. It is a timing problem. The request arrives days after the decision, when the client has moved on to their own work and your practice is no longer the thing in front of them.
Ask while they are still on the screen and it is one more step in something they have already committed to. Ask a week later and it is homework.
